Environmental sensitivity in our country can only grow through a major public awareness campaign. This has several tools:

• The electronic media, the press, school and college education, adult education, are all essentially complementary to each other.
• Orienting the media to project pro environmental issues is an important aspect.

• Using an Environmental Calendar of Activities with days like “Earth Day” and “World Environment Day” can further help spread awareness.

   

Further activities that the youth can undertake for spreading awareness:

• Lobby for conserving resources by taking up the cause of environmental issues during discussions with friends and relatives
• Practice and promote issues such as saving paper, saving water, reducing use of plastics, practicing the 3Rs principle of reduce, reuse, recycle, and proper waste disposal.
• Practice and promote good civic sense such as no spitting or tobacco chewing, no throwing garbage on the road, no smoking in public places, no urinating or defecating in public places.