Write short note on: Change Management.

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written 8.6 years ago by

teamques10 ★ 69k

Definition:

“Managing process, structural, technical, staff and cultural change within an organization is referred to as Change management”.
Different aspects of change to be considered:

i. Scheduling: What are the suitable stages for introducing change?

ii. Budgeting: How do we host e-Business?

iii. Resources needed: What type of resources do we need, what are their responsibilities and where do we obtain them?

iv. Organizational structures: Do we need to revise organizational structures?

v. Managing the human impact of change: What is the best way to introduce large scale e-Business changes to employees?

vi. Technologies to support e-Business change: The roles of knowledge management, groupware and intranets are explored.
Diagram:

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The above figure show key aspects or levers of change that needs to be assessed to maximize the benefits of e-business. The main change levers are:

Market and business model.
Business process
Organizational structure, culture and staff responsibilities.
Technology infrastructure changes.

These are all the major changes that are required in order for an organization to be agile enough to respond to marketplace changes and deliver and deliver competitive customer service. To help achieve these different aspects of change, a series of success factors see to be required. These include:
- Management buy-in and ownership
- Effective project management
- Action to attract and keep the right staff to access the change.
- Employee ownership of change.
4. The challenges of sell-side e-commerce implementation:

A useful framework for reviewing an organizations capability to manage e-Business related change also called as 7S framework can be described as follows:

i. Strategy: The contribution of e-Business in influencing and supporting organizations strategy

ii. Structure: The modification of organizational structure to support e-Business.

iii. Systems: The development of specific processes, procedures or information systems to support internal marketing.

iv. Staff: The breakdown of staff in terms of their background, age, sex and characteristics such as IT vs. marketing, use of contractors/consultants.

v. Style: Includes both the way in which key managers behave in achieving the organization’s goal and cultural style of the organization as a whole.

vi. Skills: Distinctive capabilities of key staff, but can be interpreted as specific skill sets of team members.

vii. Superordinate: The guiding concepts of e-commerce organization which are also part of shared values and culture. The internal and external perception of these goals may vary.

5.Different types of change in Business:

i. Incremental change: This type of change requires relatively small adjustments required by changes in the environment.

ii. Discontinuous or transformational change: Involves a major change in the business environment which changes the basis for competition.

iii. Anticipatory change: This type of change occurs when an organization makes proactive changes in order to improve its efficiency or to create an advantage within an operational environment.

iv. Reactive Change: The reactive change is a direct response to change in the external environment.

v. Organizational Change: It includes both discontinuous and incremental changes to an organization. The four different forms of organizational change are:
- Tuning
- Adaptation
- Re-orientation
- Re-creation

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