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Role of Distribution in the Supply Chain?

written 7.9 years ago by teamques10 ★ 68k

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supply chain management

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written 7.9 years ago by teamques10 ★ 68k

• Distribution: the steps taken to move and store a product from the supplier stage to the customer stage in a supply chain
• Distribution directly affects cost and the customer experience and therefore drives profitability
• Choice of distribution network can achieve supply chain objectives from low cost to high responsiveness
• Distribution network performance evaluated along two dimensions at the highest level:
  • Customer needs that are met
  • Cost of meeting customer needs
• Distribution network design options must therefore be compared according to their impact on customer service and the cost to provide this level of service.

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